Marketing Guides
3 guides
In-depth marketing playbooks built for founders who do their own marketing. Each guide goes beyond surface-level advice — with step-by-step frameworks, real examples, and sourced strategies from practitioners who've scaled startups from zero to traction. From Reddit marketing and SaaS growth to organic acquisition and link building, these guides are designed to be your go-to reference as you grow.
LinkedIn Content Strategy for B2B Founders
LinkedIn personal profiles get 8x more engagement than company pages. 4 post types, a comment strategy, and a DM framework to win clients as a founder.
Email Marketing for Small Business: Complete Guide 2026
Email returns $36-42 per $1 spent (Litmus, 2025). Free tools, welcome sequences, automation, deliverability, and metrics for bootstrapped founders.
Why Cold Email Link Building Fails (And What Works Instead)
Cold outreach gets an 8.5% reply rate and ~0.2% link conversion. Build a relationship-based system that earns 50-100 links a year in 3-4 hours a week.