Marketing Guides
8 guides
In-depth marketing playbooks built for founders who do their own marketing. Each guide goes beyond surface-level advice — with step-by-step frameworks, real examples, and sourced strategies from practitioners who've scaled startups from zero to traction. From Reddit marketing and SaaS growth to organic acquisition and link building, these guides are designed to be your go-to reference as you grow.
Email Marketing for Small Business: Complete Guide 2026
Email returns $36-42 per $1 spent (Litmus, 2025). Free tools, welcome sequences, automation, deliverability, and metrics for bootstrapped founders.
Guerrilla Marketing Ideas That Get Your Brand Noticed in 2026
Guerrilla marketing tactics with 2025-2026 data: QR codes, meme marketing, street art, and experiential campaigns delivering 4.5-5x ROI on small budgets.
Reddit Marketing That Actually Works: 30 Tactics for Real Traction
30 Reddit marketing tactics that generate real traffic and leads — without getting banned. A practical guide for founders and small business owners.
Cold Emails That Get Replies: What 500 Sends Taught Me
Cold email reply rates dropped to 3.4% in 2026. What still works: personalization lifts replies 142%, small batches hit 5.8%. Templates included.
SaaS Growth Playbook: $0 to $1M ARR in 9 Months
Real SaaS growth playbook: 8 LinkedIn accounts, 6,500 cold emails/day, 70% demo close rate, 50K organic visitors. Channel-by-channel breakdown to $1M ARR.
How to Get Your First 100 Users Without a Marketing Budget
Get your first 100 startup users free. Personal outreach nets 20-30, cold email lands 10-15, Product Hunt pulls 500-2K visitors. 43% fail from poor fit.
14 SaaS Marketing Hacks Founders Actually Use to Get Customers
14 SaaS marketing hacks for solo founders: build in public, cold email (142% reply boost when personalized), comparison pages, referral programs, and more.
Content Marketing for Founders Who Don't Have Time for Content Marketing
Content marketing system for solo founders: 47% of top companies repurpose across 3+ channels. One post per week, 2-3 hours total. Templates included.